Mahindra has raised the bar in the off-road SUV segment with the launch of the highly anticipated Thar Roxx, a premium 5-door version of its iconic Thar that combines rugged capability with luxurious comfort. Starting at an attractive price point of Rs. 14 lakhs, the Thar Roxx brings a new dimension to the adventure vehicle market with its blend of off-road prowess and family-friendly features.
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Design Evolution: Rugged Yet Sophisticated
The Mahindra Thar Roxx makes an immediate impression with its bold and muscular design language that stays true to the iconic Thar DNA while incorporating sophisticated elements for a more premium appearance. The front fascia features a redesigned six-slat grille flanked by projector headlamps and distinctive C-shaped LED DRLs that give it a modern, upmarket look.
The side profile reveals the most significant change – the addition of two extra doors that transform the traditional Thar into a more practical family vehicle. The Thar Roxx maintains its robust stance with flared wheel arches housing impressive 18-inch alloy wheels on the base variant, with options up to 19-inch on higher trims. The rear door handles are integrated into the C-pillar for a cleaner aesthetic, while the rear section features LED tail lamps and a tailgate-mounted spare wheel that preserves the classic SUV silhouette.
With dimensions of 4428mm in length, 1870mm in width, and 1923mm in height, the Thar Roxx commands a strong road presence. The substantial 2850mm wheelbase – significantly longer than the 3-door Thar – translates to improved interior space and stability.
Premium Interior: Comfort Meets Technology
Step inside the Thar Roxx, and you’ll find a cabin that completely reimagines the Thar experience with premium materials and modern technology:
- Dual-tone interior theme with options of Beige-Black or Mocha Brown (exclusive to 4×4 variants)
- Leatherette upholstery with premium soft-touch materials
- Panoramic sunroof that extends across both seating rows
- 10.25-inch touchscreen infotainment system with wireless Apple CarPlay and Android Auto
- 10.25-inch fully digital driver’s display
- 9-speaker Harman Kardon premium sound system
- Multi-zone automatic climate control with rear AC vents
- Ventilated front seats with 6-way power adjustment for the driver
The 5-door configuration dramatically enhances interior space, providing comfortable seating for five adults. The rear seat features a deep recline for a relaxed seating position, a center armrest, and dedicated USB Type-C charging ports. With 447 liters of boot space, the Thar Roxx offers substantially more cargo capacity than its 3-door sibling, making it practical for extended journeys.
Performance and Capabilities
The Thar Roxx offers two powerful engine options:
| Specification | 2.0L mStallion Turbo Petrol | 2.2L mHawk Turbo Diesel |
|---|---|---|
| Power Output | 177 PS | 175 PS (152 PS in lower variants) |
| Torque | 380 Nm | 370 Nm (330 Nm in lower variants) |
| Transmission Options | 6-speed manual / 6-speed automatic | 6-speed manual / 6-speed automatic |
| Drive Options | 2WD (RWD) | 2WD (RWD) / 4WD |
| Fuel Efficiency (ARAI) | 12.4 kmpl | 15.2 kmpl |
The Thar Roxx features an independent double wishbone front suspension and a multi-link rear suspension with Watts linkage, delivering improved on-road comfort without compromising off-road capability. Off-road enthusiasts will appreciate the 4×4 variants that offer:
- Selectable 4WD with high and low range
- Electronic locking differential (top variants)
- 650mm water wading depth
- Multiple drive modes (Normal, Grass/Gravel/Snow, Mud/Rut, Sand)
Comprehensive Safety Features
Mahindra has prioritized safety in the Thar Roxx with an impressive array of features:
| Safety Feature | Availability |
|---|---|
| Airbags | 6 airbags as standard across all variants |
| Advanced Driver Assistance Systems (ADAS) | Available from AX3L variant upward |
| Electronic Stability Program (ESP) | Standard |
| Hill Descent Control | Standard |
| Hill Hold Assist | Standard |
| Traction Control System | Standard |
| All-wheel disc brakes | Standard |
| 360-degree camera | Higher variants |
| Tire Pressure Monitoring System | Standard |
| ISOFIX child seat mounts | Standard |
| Electronic Parking Brake with Auto Hold | Higher variants |
Variant Structure and Pricing
The Mahindra Thar Roxx is available in six main variants with different powertrain options:
| Variant | Starting Price (Ex-showroom) | Key Features |
|---|---|---|
| MX1 | Rs. 12.99 lakh (Petrol) / Rs. 13.99 lakh (Diesel) | Basic features, 6 airbags, LED DRLs, 18-inch steel wheels |
| MX3 | Rs. 14.99 lakh (Petrol AT) / Rs. 15.99 lakh (Diesel MT) | 8-inch touchscreen, cruise control, rear AC vents |
| AX3L | Rs. 16.99 lakh (Diesel MT) | 10.25-inch screens, wireless connectivity, ADAS features |
| MX5 | Rs. 16.49 lakh (Petrol) / Rs. 16.99 lakh (Diesel) | Additional comfort features, better audio system |
| AX5L | Rs. 18.99 lakh (Diesel AT) | Panoramic sunroof, premium audio, enhanced safety |
| AX7L | Rs. 18.99 lakh (Diesel MT) / Rs. 23.09 lakh (Diesel AT 4WD) | Ventilated seats, full ADAS suite, 4WD option, premium features |
Comfort and Convenience Updates
In March 2025, Mahindra enhanced the Thar Roxx with three new convenience features:
- Keyless entry with request sensors
- Sliding co-driver (passenger) armrest
- Aerodynamic wipers for reduced cabin noise
These additions further refine the premium character of the Thar Roxx while maintaining its competitive pricing structure.
Color Options
The Thar Roxx is available in seven attractive colors:
- Everest White
- Stealth Black
- Nebula Blue
- Battleship Gray
- Deep Forest
- Tango Red
- Burnt Sienna
Market Positioning
The Mahindra Thar Roxx occupies a unique position in the Indian automotive market. While it directly competes with the Force Gurkha 5-door in the off-road segment, its premium features and comfortable cabin also place it as an alternative to urban SUVs like the Hyundai Creta, Kia Seltos, and even the lower variants of the Mahindra Scorpio-N.
The Thar Roxx has successfully bridged the gap between hardcore off-roaders and family-friendly SUVs, creating a new niche that appeals to adventure enthusiasts who don’t want to compromise on comfort and modern features.
Conclusion
The Mahindra Thar Roxx represents a significant evolution of the iconic Thar nameplate. By adding two extra doors, a host of premium features, and enhanced comfort without sacrificing its legendary off-road capability, Mahindra has created a vehicle that can serve as both a weekend adventure machine and a practical daily driver.
Starting at Rs. 14 lakhs, the Thar Roxx delivers exceptional value for money given its feature list, performance capabilities, and the prestige associated with the Thar brand. With its blend of rugged aesthetics, premium interior, and versatile performance, the Thar Roxx is poised to attract not just traditional Thar enthusiasts but also family-oriented buyers looking for something different from conventional urban SUVs.
FAQs
Q: Does the Thar Roxx come with 4×4 capability? A: Yes, 4×4 is available but only with the diesel engine variants in higher trims.
Q: What is the ground clearance of Mahindra Thar Roxx? A: The Thar Roxx offers substantial ground clearance suitable for serious off-roading.
Q: Does the Thar Roxx have ADAS features? A: Yes, from the AX3L variant upward, it offers Level 2 ADAS including adaptive cruise control and lane keep assist.
Q: What is the boot space capacity of the Thar Roxx? A: The Thar Roxx offers 447 liters of boot space, substantially more than the 3-door Thar.
